Ziff Davis Enterprise Launches 'Smarter Technology' Web Site
Editorial, Multi-Media Community Focuses on Technology for Today's World Challenges
NEW YORK/PRNewswire/ -- Ziff Davis Enterprise, a leader in
innovative enterprise IT engagement solutions, announced today the
launch of "Smarter Technology", an editorial Web site designed to build
community and drive high-level discussions surrounding the rapid change
and evolution of technology in today's complex world.
A direct result of the extraordinary change taking place worldwide,
Smarter Technology will offer a unique vision of the changing role of
technology through several layers of content and discussions focused on
core technology issues. Key issues include today's information agenda,
how to link business intelligence to business results, the need for
dynamic infrastructure, the growing role of virtualization, the new
role of the Cloud, and the need for more collaboration both inside and
outside today's organizations.
"We live in a world in the throes of rapid change. As a consequence,
organizations are being asked to do more with technology than ever,"
said Stephen Wellman, Editor-in-Chief of Smarter Technology. "Smarter
Technology is the platform where IT managers and technologists can
discuss how they are improving their IT systems and the processes they
build around them."
Smarter Technology content is anchored around three main themes:
Technology for Change: The technologies with the most potential to help
change our world; Smarter Strategies: New ways businesses and
organizations can use new and existing technologies to reform their
processes and gain new efficiencies; and Global Challenges: The big
issues facing our world -- the economy, climate change, globalization,
managing disparate organizations and structures -- and how business
leaders and IT managers are using technology to solve them.
A true multi-media destination that takes online community to a new
level, Smarter Technology features editorial content and analysis,
community forums, videos, video eSeminars, newsletters, RSS feeds, as
well as Facebook and Twitter communities.
"Smarter Technology is a community-driven site," Wellman continued.
"We host a discussion where all the relevant stakeholders in
technology, from the business world to government and beyond get to
question, probe and analyze what's wrong as well as what's working.
Smarter Technology gives IT professionals a chance to drive the
discussion not just sit back and watch."
The Smarter Technology Web site is sponsored exclusively by IBM.
To visit the site and register for the forums, go to http://www.smartertechnology.com/.
About Ziff Davis Enterprise, Inc.:
Ziff Davis Enterprise, Inc. is B2B technology's trusted information
resource. Millions of technology buyers rely on our relevant, objective
content to identify the right solutions for their organizations. Over
300 technology companies, from industry giants to emerging start-ups,
rely on our contextual content, marketing, and audience development
expertise to compress sales cycles and lower their go-to-market costs.
Leading brands include Baseline, CIO Insight, eWEEK, Channel Insider,
Baselinemag.com, CIOInsight.com, eWEEK.com, WebBuyersGuide.com, and the
Developer Shed network. Ziff Davis Enterprise has proven marketing
solutions for branding, engagement, and face-to-face events. Products
include print and online advertising, eNewsletter sponsorships, content
syndication, eSeminars, virtual tradeshows, events, and custom media
services. Ziff Davis Enterprise has a global database of 5.4 million
users representing an unparalleled community of business and technology
professionals, developers, and the channel.
www.ziffdavisenterprise.com.
Source: Ziff Davis Enterprise
CONTACT: Media, Stephanie McCarthy of Ziff Davis Enterprise,
+1-978-647-6030, Stephanie.McCarthy@ziffdavisenterprise.com
Web Site:
http://www.ziffdavisenterprise.com/
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