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10 Million Virtual "Kicks" for Kids at ( - 15 December 2008

10 Million Virtual "Kicks" for Kids at viral compeition

By simply forwarding the virtual message (or "kick") to friends, fans automatically trigger a donation to child focused NGOs around the world through the AMWAY ONE BY ONE™ Campaign for Children.

"As the first ever global ambassador for the One by One Campaign for Children, we are thankful that Ronaldinho is sharing the spotlight once again to benefit children in need" says Kim Drabik, Manager of Amway Corporate Citizenship. "This lifts our philanthropic programs to a new level."

The more kicks generated, the more Nutrilite will donate to the AMWAY ONE BY ONE Campaign for Children. The campaign goal is to generate 10 million "kicks" worldwide.

Upon visiting, fans are encouraged to pass a virtual soccer ball to friends via email or popular social networking sites such as Facebook and Orkut. All kick emails can be tracked on the website so fans can follow their efforts of goodwill around the globe, along with a real-time donation ticker that compiles contribution totals.

Read the press release for more information or visit the site here 

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