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SMi Group Confirm Presentation OPower at Social Media in the Utilities Sector Event

SMi Group Ltd (Businesswire) - 14 May 2012

SMi Group Confirm Presentation OPower at Social Media in the Utilities Sector Event

LONDON--()--SMi Group Ltd newly confirms presentation on: Next Generation Utility Behavior Change Programs - Applying Social Media and Mobile Devices to Proven Models. From Nandini Basuthakur, Senior Vice President & Managing Director of EMEA, Opower and a Senior Representative from Facebook at their inaugural Social Media in the Utilities Sector conference.

The newly confirmed topic will cover: Identifying what is driving customer expectations and why this is relevant

  • The importance of the adoption of social media within utilities
  • How utilities can adopt social media and gamification to enhance customer engagement
  • A discussion on how certain utilities will use engage customers and drive energy conversations by creating a customised utility social platform experience with the Opower, NRDC and Facebook Social app

On the 21st & 22nd May 2012 donít miss the first Social Media in the Utilities Sector event to hit the UK. This event will provide you with the great opportunity to network with key decision makers and industry leaders all who have already implemented their social media strategies.

Hear keynote address from:

  • Isaac Pigott, Communications Strategist/Spokesman, Alabama Power
  • Emma Frazer, Industry Head across Utilities, Google
  • Patrick Stella, Lead Media Relations Representative, National Grid
  • Eric Woods, Research Director Smart Industry, Pike Research
  • Niall OíMalley, Social Media Manager, EDF Energy
  • Rachel Groves, Media & Customer Engagement Manager, Severn Trent
  • Quentin Langley, Senior Lecturer, University of Bedfordshire
  • Tricia Bower, Social Media Manager, Direct Energy


Book today and save £300

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About SMi Group

Social Media in the Utilities Sector is just one of the many conferences that are a part of the SMi Group portfolio. The SMi Group is a world leader in business to business information. With nearly two decades in the business, thousands of senior executives from blue chip companies have already benefitted from SMiís highly targeted conferences, workshops and publications. For more information, visit


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