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EXCLUSIVE! Israel Defense Forces join speaker line-up at Social Media within the Defence and Military Sector 2015

Teri Arri (SMi Group) - 03 August 2015

SMi Group are delighted to announce a new speaker for the two day event which will gather a global audience of social media experts and military institutions this autumn.
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An Israeli Defence Official will join the un-rivalled line-up at the conference on Social Media within the Defence and Military Sector when it returns to London for its 5th annual show.

The exclusive presentation entitled: Communicating Conflict – Social Media Challenges on the Battlefield, will offer a compelling overview of the Israeli Defense Forces current social media presence and activities. As well as giving insight into what makes a successful campaign, the keynote address will also provide strategic guidance on building a strong organic following in support of a crisis/war effort, and discuss future efforts in social media at the IDF.


Other featured addresses include:

  • SOCIAL MEDIA – THE QUESTION OF AUDIENCE VERSUS INFLUENCE?
    Presented by Mick Latter, Head of Digital and Media Engagement, Headquarters Corps of Army Music and new member of the British Army unit dedicated to social media, the 77th Brigade

  • THE EFFECT OF DIGITAL ON MILITARY RECRUITMENT – AN RAF PERSPECTIVE
    Presented by Rebekah Rebekah Selman, Head of Marketing at the RAF

  • COUNTERING SOCIAL MEDIA TERRORISM: A US DEFENSE DEPARTMENT PERSPECTIVE
    Presented by Cathy Milhoan, DoD Production Director from Defence Media Activity

  • NATO’S DIGITAL OUTREACH: CREATING A GLOBAL CONVERSATION
    Presented by Steven Mehringer, Head of Communication Services from the Public Diplomacy Division at NATO HQ

Social Media in the Defence and Miltary Sector banner

  • THE SECRET TO EFFECTIVE TARGET GROUP ENGAGEMENT - WHO, HOW AND WHY?
    Presented by Caitriona O'Connor, Global Communications Managervfor Social Media & Content at Saab

  • BUILDING DIGITAL CAPACITY IN EAST AFRICA AND THE WESTGATE TERROR ATTACK
    Presented by Detective Superintendent Robert Jeffrey OBE, Head of Intelligence for the Metropolitan Police’s National Counter Terrorism Functions Command

A full programme and speaker line-up is available online at www.military-socialmedia.com

5th annual conference on:
Social Media within the Defence & Military Sector
19 – 20 November 2015
Holiday Inn Kensington Forum, London UK

Follow the conversation on Twitter at #milsocialmedia

Sponsored by Echosec

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About SMi Group:
Established since 1993, the SMi Group is a global event-production company that specializes in Business-to-Business Conferences, Workshops, Masterclasses and online Communities. We create and deliver events in the Defence, Security, Energy, Utilities, Finance and Pharmaceutical industries. We pride ourselves on having access to the world’s most forward thinking opinion leaders and visionaries, allowing us to bring our communities together to Learn, Engage, Share and Network. More information can be found at http://www.smi-online.co.uk




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