29 November 2013
Haringey Sixth Form Centre heroes poster campaign targets studentsH6FC uses print advertising activity to reach alumni and studentsCampaign name: #heroesBrand: Haringey Sixth Form CentreAudience: Alumni and studentsRegions: London, UKDuration: 15/07/2013 02/09/2013Channels: Print advertising campaignBudget: £20,000Social Media Portal (SMP)...
15 November 2013
Fairytale Cottages experimental blogger outreach and social media campaignSykes Cottages uses digital platforms to test online channels for its Fairytale Cottages marketing and public relations campaignCampaign name: Fairytale CottagesBrand: Sykes CottagesAudience: Holiday-goersRegions: UKDuration: 22/11/2013 ? on-goingChannels: Blogger outreach...
14 November 2013
All About the Cause social media campaign highlights male suicide Male suicide campaign by All About the Idea tunes into Social Media Week and digital platforms to raise awarenessCampaign name: All About the CauseBrand: All About the IdeaAudience: All social media users, males (primary) aged 15-34, for which suicide is the top killer in UK and (...