Social Media World Forum (SMWF) Europe arrives in London

London welcomes the Social Media World Forum (SMWF) Europe for the next two days (27-28 March).  Pitched as the leading social media marketing event by it organisers Six Degrees, it's one of the first social events of this nature and scale to grace Olympia this year.

Over the next two days attendees will hear from speakers from a range of different sectors and most well-known social media brands including Bauer Media, CNN, Foursquare, Google, Kraft Foods, LinkedIn, Twitter, Tumblr, Unilever, Which? and many more.

The SMWF event hosts the tracks marketingtech SocialBusiness, SocialMedia, SocialTV, SocialShopping and MobileMarketing covering the spectrum of digital, social media and mobile marketing channels.

In addition to the workshops SMWF, there is a free to attend exhibition, in which an anticipated 4,000 attendees are expected to descend upon Olympia, London. The exhibition also plays host to 50 agencies, services, technology providers and vendors for visitors to explore and network with (see the Social Media World Forum Europe website for the floor plan).

For details on where, how, when ? including networking parties, Wi-Fi details, and more, check out the Social Media Series blog, for the latest details.

To keep up-to-date on what?s happening at SMWF you can follow on Twitter @SocialMediaWF and hash tag #SMWF.