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Press release inclusion requirements

Press release inclusion requirements

It's free to add your press releases to SMP, but please take a few minutes to read all of the below, it will save you time in the long run.

A few quick points, your press releases will be deleted if:

  • Itís not related to social media and the theme of SMP.

  • If itís written specifically for search engine optimisation (SEO) and not for humans.

  • If it in any way relates to any of the following: drug rehabilitation services, foreclosure services, mail order brides, penis enlargement, pay day loans, office furniture, real estate, Viagra etc., that isnít irrelevant to our readership (and ultimately damage your brand).
  • We are not interested in website launches, or website updates.  If your site embraces social media in some way, more than just having social media buttons, enquire with SMP first.  

Sharing your Facebook, Instagram, LinkedIn, Twitter account etc., unfortunately wonít suffice either.  

Please note that all content is reviewed before being published, we aim to do this within three working days. The best way to see if your content is published is to subscribe to the SMP RSS feed or search the site

The most responsive browser to submit content to review for SMP is Firefox.

We wonít notify you if your content has been deemed unsuitable and deleted, so if you donít see it published you can safely presume it failed to meet our inclusion requirements.

Tips to increase the possibility of your press releases being published:

  • Make sure your press release item and other content meet SMP's requirements. Review this press release item as an example.
  • SMP covers advertising, business, content marketing, IT,  marketing, media, mobile, social business, social media and technology. If your content does not address this subject matter and our audience, it will not be approved.
  • All submissions have to be in English.
  • Donít use all capitals in the press release title.
  • Limit URLs (links/hyperlinks) to one per press release.
  • Ensure the original date the press release was issued (we do check).
  • Old news is not published (news cannot  be more than 24 hours old)
  • A thumbnail image has to be submitted on the details page.
  • Create a thumbnail logo that is a box and 150x150 by pixels for the thumbnail logo you are asked to upload, hereís a handy tutorial if you donít know how to do this.
  • Donít cut and paste content from Microsoft Word, or word processing software (it causes problems to our and many other content management system (CMSs)). Instead use Notepad, TextEdit or a plain text email. Add your hyperlink afterwards (three in total depending on the length and without repetition).
  • A date is not required in the press release body text.
  • Please tell us the region of the press release e.g. London, England, UK (please do not use abbreviations for any regions).
  • If jargon is used, yours submission and edits will be rejected.
  • Keep it real, donít use terminology you cannot prove e.g. youíre leading, best-in-class, revolutionary, only company, et al. Clearly articulate what you do in English.

For example: London, England, UK ---- My press release is about.....
  • Donít add imagery within your content
  • Donít overdo hyperlinks. See more about this above
  • Add 'about' your company, information and contact details
  • If you use a PR or SEO professional to add your content, make sure they know what they are doing.  Otherwise they damage your brand and reputation as well as their own.

If you're unsure what makes a great press release, we advise you surf the web for guideline and/or seek professional help.

For any other content (i.e. articles, campaigns and research) we will need to send you guidelines to be included.  Please use the contact form to make a brief enquiry about this content.

Note other inclusion requirements for:
Landscape items

What are you waiting for? Itís free, register and add your relevant press releases.

Thank you for your patience and reading.