Mobile Media Strategies
Date: 26th?27th September 2013
Location: America Square Conference Centre, 1 America Square, 17 Crosswall, London, EC3N 2LB
http://themediabriefinglive.com/mobile-media-strategies/
How to make money from smartphones and tablets.
Tablet usage has surged faster than anyone could have expected and smartphones are becoming more sophisticated than ever. Media businesses of every kind have good reason to be worried: Mobile devices offer a new competitive landscape, add complexity to online advertising and demand investment in product development.
But there are also huge monetisation opportunities. New product types, cross-platform bundles, rich ad formats and a highly engaged multi-platform user all offer the chance to open up new revenue streams and bolster existing ones ? if you get it right.
For this reason,
TheMediaBriefing.com is holding the third annual Mobile Media Strategies, a two day event focusing on mobile monetisation strategies, on
26 - 27 September 2013, at America Square, London.
Contact:For more information
visit the website and follow on Twitter
@mediabrief and with hashtag
#MMS13.