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MTV Tr3s Plans Mobile Social Network

Della de Lafuente (Adweek) - 14 November 2007

MTV Networks will develop and launch the mobile social network Con3xion around its Latino youth-focused channel MTV Tr3s.  The social network launches in mid-December and will target young Hispanics who are heavy users of mobile data technology.  Con3xion is in partnership with San Diego-based mobile social networking company Intercasting Corp.
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