Online business referral
community Passitto.com has announced its integration with professional
networking website LinkedIn. The two
platforms are now connected through several new applications, with the potential
to expand the viral range of Passitto?s word-of-mouth referral and leads system
to all LinkedIn users.
The new functionalities on
display include a profile import option which, as its name indicates, allows
members to automatically import their LinkedIn profile into Passitto, as well
as a new widget called ?Company Insider? that can be used to reveal indirect,
perhaps unsuspected and possibly valuable relationships with companies
referenced on the platform. A cross-site
news sharing feature rounds off the package.
A fourth application is in development that is meant to enable members
to locate their LinkedIn connections within Passitto.
Passitto chief executive
officer Jeremy Bamford expresses his satisfaction with the pairing, commenting
that, "We are pleased that LinkedIn accepted us to participate in their
private API beta program. The ability to import your LinkedIn profile into
Passitto in just a few easy steps is a huge timesaver".
Based in Boulder, Colorado, Passitto?s aim is to provide
businesses with a social networking platform they can use as an efficient
online tool for customer prospecting.