A
new online networking platform was launched today to the rallying call of,
"We've Got Issues - Social Networking for the Unbalanced." Geared towards those whose mental health, basic
character or mere current state of mind is a hindrance to their social life, mychillpill.com
aims to provide a venue where such problems can be freely admitted and
discussed without fear of embarrassment, misunderstanding or rejection.
Relying
on ironic, self-deprecating humour to lighten the atmosphere surrounding these topics,
the new site seeks to fill a gap in the market, that of an online meeting point
where the object of small talk can include the precise issues that can make it impossible for some people on more mainstream social networks such as
Facebook, MySpace or Orkut.
Apart
from its specific focus, the site functions in every way as a classic social
networking platform, with standard features including hosted blogs, forums and user generated content
(UGC) such as photo and video posts.
Site
creator Sean Bowen states
that, "The core aim in the creation of mychillpill was to keep the focus
on social networking, but ensure that the focus would remain on social health
issues," expressing his hope that, "(?) mychillpill will become a
sort of 'comfort zone' for people who ordinarily wouldn't even talk to their
friends or family about these things."
As with all social networking platforms, site traffic will be the
primary measure of success, which in this instance gives the saying ?misery
loves company? a paradoxically optimistic ring.
The
network will soon be moving from its current address to its definitive domain
at www.mychillpills.com.