B2B social network LinkedIn launch application platform
LinkedIn, professional social networking site has unveiled application platform with Amazon and Google as launch partners
Popular B2B social network
LinkedIn has announced the launch of its application platform that it hopes will its 30 million strong professional community to more effectively ?communicate, collaborate and share information.?
LinkedIn?s co-founder Reid Hoffman comments, ?This initial roll out features productivity applications that range from gathering information that professionals around you are generating to enhancing your abilities to collaborate and communicate more effectively. You?ll be able to work much more closely with your contacts on LinkedIn with tools such as file sharing, project management, business trips and many more.?
Video introduction of LinkedIn applicaton platform:For launch, there are ten
applications from companies such as Amazon, Google, Six Apart, SlideShare and WordPress. LinkedIn has also developed their own application called Company Buzz which allows LinkedIn users to track what people are saying on blogs, Twitter and other websites.
Google Presentations enables LinkedIn users to embed PowerPoint presentations or Google Presentations on their LinkedIn profile. If the document is made from Google Docs, users can also edit the presentation from within the LinkedIn application as well as having the ability to embed YouTube videos in their presentations. Sissie Hsiao, project manager at Google says, ?We partnered with LinkedIn so that people could put their work on their profiles and display them with their contacts. This is a very powerful application that you can use to put text, images and videos within your slides on to your profile, and we hope you try it out and enjoy it.?
The
Amazon Reading List application enables the LinkedIn community to discover what their industry peers and colleagues are reading directly on their LinkedIn profile. Ian McAllister, manager, social applications at Amazon comments, ?We came up with an application concept that allows you to share and recommend books to each other, and we think that provides a lot of utility for LinkedIn members.?
LinkedIn users are restricted to having 12 applications on their LinkedIn profile page, and 15 applications in total. All applications are vetted prior to being accepted and must be of a professional nature, privacy settings are independent and defined by the individual application, although users may choose to hide the application from their profile.