Tommy Hilfiger runs campaign on Brickfish?s social media ad network

Tommy Hilfiger launch fragrance campaign ?What Do You Dream About?? on social media advertising network Brickfish

Designer apparel company Tommy Hilfiger has today announced the launch of their ?What Do You Dream About?? campaign on social media advertising network, Brickfish.  

The campaign is to support the launch of Tommy Hilfiger?s new women?s fragrance, Dreaming and will see the overall competition winner receive $3,000 USD, along with a Tommy Hilfiger wardrobe and the Dreaming fragrance.  Competition entrants are encouraged to post a video, photo or publish a blog that describes their dreams in a unique and individual way.  

Tommy Hilfiger?s executive director of global marketing for toiletries, Ottavia Piergiovanni says, ?Dreams can be storehouses of creativity and may in fact be the well from which imagination springs.  Dreams were a great source of inspiration for the development of our fragrance.  We?re excited about the opportunity to gain an inside perspective on the aspirations of real women and to make some of those dreams come true.?

Brickfish?s chief executive officer, Brian Dunn says that social media is a phenomenal way for Tommy Hilfiger to reach ?fragrance fashion fans? for the ?What Do You Dream About?? campaign.  ?Because the campaign was created to reflect the inspiration of the fragrance, we are confident that the brand message will reach consumers loud and clear across the Internet,? concludes Dunn.