Co-founder and Editor of Social Media Portal (SMP) to guest speak on video SEO at Search Engine Strategies London 2008
28 January 2008, London, UK ---- Rachel Hawkes, co-founder and editor of the Social Media Portal (SMP) (http://www.socialmediaportal.com) has been invited to guest speak at Search Engine Strategies (SES) London 2008 (http://www.searchenginestrategies.com/london).
The
search marketing conference and expo is to be held from 19-21 February
2008 at the Business Design Centre, Islington, London, UK. The
SMP is a product of London media consultancy,
Elemental Communications,
which launched in September 2007. It?s a news and information portal
that maps social networking sites and their owners from around the
globe.
Hawkes, also an account director at
Elemental will present on 20 February 2008 in the
Organic & Beyond Track sessions from 14:00 to 15:00 and will address video and podcast search engine optimisation (SEO).
Presenting alongside her is
Amanda Watlington, owner of
Searching for Profit and
Onil Gunawardana, vice president and general manager advertising at
blinkx.
?With over 65,000 videos uploaded daily to YouTube and almost 80,000
podcasts available in iTunes it is becoming increasingly difficult for
brands, agencies and marketers to have their content found and
consumed?, comments Rachel Hawkes, account director at
Elemental.
?Video
is an incredibly powerful and informative marketing tool and with the
fierce competition between brands and consumers vying to get their
content seen and heard - it?s important for those at the ?coal face? to
learn techniques to increase the likelihood of having their video and
podcasts seen and heard. We will be discussing our experiences working
with video for global social media and viral campaigns that we have
managed,? concludes Hawkes.
The sessions will be moderated by
Anne Kennedy, managing partner at
Beyond Ink.
----Ends----
----Notes to editors----
Click on Media Alerts to register to receive forthcoming news from
Elemental Communications and
its clients.
This press release is available in
PDF, plain text and Word formats in the Media Centre. Photographs are available of the
Elemental team in the
Images section.
The media spokespeople for
Elemental are
Tim Gibbon, founder and director and
Rachel Hawkes, account director.
About Elemental Communications
http://www.elementalcomms.co.uk
Elemental is a media consultancy that creates, builds and nurtures brands off and online.
Whether
you wish to engage in social media, traditional public relations or
online PR, your objectives and success are reliant upon communication.
We understand the need to create a seamless dialogue and presence with your audience off and online - this is what
Elemental excels at.
Elemental manages:
- B2B, B2C and P2P comms
- Media relations and training
- Off and Online PR
- Social media and networks
Elemental is also the creator of the Social Media Portal (SMP), a resource that maps social networks and their owners from around the globe.
About SMP
http://www.socialmediaportal.com
The
Social Media Portal (
SMP)
maps social networks, blogs, user generated content (UGC) sites and
more from around the globe. It's a place where brands, agencies and
consumers can come together.
- With SMP, users can understand the social media landscape, and:
- Drill down by type and category
- Search by age groups and content
- Look for advertising hot spots
- Plan your social media campaigns
- See the relationships between sites
- Watch the landscape evolve
SMP grows on a daily basis, as site owners add their own element to become part of the Landscape.
SMP is a product of
Elemental, a media consultancy. Visit
SMP to learn more
http://www.socialmediaportal.com.
----Contact----
Elemental CommunicationsTim Gibbon, DirectorM: +44 (0)793 037 5663
Rachel Hawkes, Account DirectorM: +44 (0)776 665 1244
T: +44 (0)870 745 9292
F: +44 (0)870 745 9293
Email:
mediacentre@elementalcomms.co.ukWebsite:
http://www.elementalcomms.co.uk
Address: Second Floor, 145 -157 St John Street, London, EC1V 4PY, England, UK
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