Zuberance Launches Twitter Solution that Turns Word of Mouth into
Sales Now
Ground-Breaking Solution Enables Companies to Unleash ?Virtual
Salesforce? of Brand Advocates & Monetize Social Media
SAN CARLOS, Calif.--(BUSINESS WIRE)--Zuberance, the leading Word of Mouth company that drives sales now for
brands, today introduced a ground-breaking Twitter solution that enables
companies to turn their Brand Advocates into a ?Virtual Salesforce.?
Zuberance?s Twitter solution enables companies to go beyond listening to
customers. It enables them to identify and energize their most valuable
customers ? their ?Brand Advocates? ? to spread positive Word of Mouth
and boost sales now. About 40 percent of companies are Advocates, a
massive, highly-influential, and yet under-leveraged sales and marketing
force, according to Zuberance real-world Word of Mouth research.
Where?s The ROI?
With over 66 million users, Twitter has exploded onto the scene as a
powerful social technology. While many companies are using Twitter to
listen to and engage customers, most companies are missing a major
opportunity to energize their Brand Advocates to generate qualified
leads and sales.
?Many marketers are now asking, ?How do we leverage Twitter, blogs,
LinkedIn, Facebook, and other social networks and technologies to drive
measurable business results??? said Rob Fuggetta, Zuberance founder and
CEO. ?At the same time, companies today are only engaging a fraction of
their Brand Advocates via Twitter and Facebook fan groups,? said
Fuggetta.
Zuberance Delivers Sales Now
The Zuberance solution enables companies to move from Twitter activities
to sales now. Unlike listening platforms or tools, the Zuberance Twitter
solution is a complete, end-to-end solution that converts social media
marketing efforts into tangible results.
Zuberance?s Twitter solution enables companies to:
1. Identify Brand Advocates: Zuberance enables companies to
automatically identify their Brand Advocates via unique technology and
algorithms. (Companies may have hundreds to thousands of people
following them on Twitter. However, many may not be Advocates of these
companies but deal-seekers and others.)
2. Mobilize Brand Advocates: Energizes Advocates by making it
easy for them to spread positive Word of Mouth on Twitter and elsewhere
on the social web and increase qualified leads and sales
3. Track and optimize results in real-time: Provides companies
with real-time analytics to track results of mobilizing Advocates
About Zuberance
Zuberance is the leading Word of Mouth company that drives sales now.
Leading consumer and business companies are leveraging Zuberance?s
ground-breaking Word of Mouth marketing solution and programs to
identify and mobilize their highly-satisfied customers (AKA
?Advocates?), cost-effectively increasing sales. Headquartered in San
Carlos, CA, Zuberance is backed by Emergence Capital Partners, the
leading venture capital firm focused on early and growth-stage
Technology-Enabled Services companies. For more information, visit
Zuberance at www.zuberance.com,
call 888.967.9746 or email lisa@zuberance.com.
Zuberance
Charles Orlando, 866-967-9746
charles.orlando@zuberance.comRead more