MedPage Today(R) Releases iPhone Application
Easy-Access Tool Provides Breaking Medical News, 24/7, to Busy Clinicians at the Point of Care - or Anywhere
LITTLE FALLS, N.J/PRNewswire/ -- MedPage Today's new
iPhone and iPod touch application, release 1.1, is available as a free
download through the iTunes store and on the MedPage Today website.
Providing easy access to MedPage Today's 24/7 breaking medical news
coverage, the MedPage Today Mobile app for the iPhone and iPod touch
becomes a point-of-care tool for monitoring and responding to the
dynamic and changing medical treatment landscape faced by today's busy
medical professionals.
MedPage Today is already a workflow tool used primarily during the
practice day by clinicians to help them respond to the daily questions
their patients ask about breaking news they are receiving via the
consumer media. The MedPage Today articles, conference reports, and
scientific developments delivered through the iPhone/iPod touch
application provide the professional-level information clinicians need
to analyze the breaking news and provide clear and comprehensive
patient direction -- at the point of care. This daily engagement also
puts clinicians in a proactive position of being knowledgeable at the
moment the information is available, enabling them to alert affected
patients in their practice and address their concerns.
"The MedPage Today Mobile app elevates the usability of the regular
MedPage Today service to a whole new level," according to Robert Stern,
president and CEO of MedPage Today. "Time-strapped clinicians can now
access breaking medical news, medical conference reports, continuing
medical education (CME/CE) activities, and all of the features offered
on MedPage Today, quickly and easily, wherever they are, with a few
taps on their iPhone or iPod touch. It's a convenient, portable, and
fun way for healthcare professionals to stay current on the news and
other information they need to better address their patients' concerns."
Through MedPage Today's partnership with the University of
Pennsylvania School of Medicine, all articles are peer reviewed by a
team of physicians under the direction of the University of
Pennsylvania School of Medicine to ensure the quality and accuracy of
the information being reported.
In addition, physicians, nurses, pharmacists, physician assistants,
and allied health professionals can earn CME/CE credit for reading
articles on MedPage Today.
The MedPage Today Mobile application for the iPhone and iPod touch
will be continually updated to respond to the real daily practice
demands of the clinician at the point of care.
About MedPage Today
MedPage Today is the only service for physicians that provides a
clinical perspective on the breaking medical news that their patients
are reading. Co-developed by MedPage Today and The University of
Pennsylvania School of Medicine, Office of Continuing Medical
Education, each article alerts clinicians to breaking medical news,
with summaries and actionable information enabling them to better
understand the implications.
Physicians and other healthcare professionals may also receive
Continuing Medical Education (CME) credits at no cost by completing
these educational programs. CME is required of physicians in
approximately 30 states, and utilization of electronic CME is growing
at an estimated 80% annual rate.
More information is available at www.medpagetoday.com. MedPage Today is "PUTTING BREAKING NEWS INTO PRACTICEŽ."
MEDPAGE TODAY, EXPERT PATIENT, MEDPAGE TODAY MOBILE, ADD YOUR
KNOWLEDGE, PUTTING BREAKING MEDICAL NEWS INTO PRACTICE, and TEACHING
BRIEF are registered trademarks of MedPage Today, LLC.
Source: MedPage Today
CONTACT: Robert Stern, President and CEO, +1-973-890-0985 x 121,
r.stern@medpagetoday.com
Web Site:
http://www.medpagetoday.com/
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