Quepasa Launches New Dating Application
WEST PALM BEACH, Fla/PRNewswire-FirstCall/ -- Quepasa
Corporation (Pink Sheets: QPSA), one of the world's fastest-growing
Latino social networks, today announced the launch of its Papacito
dating application. The launch of the Papacito application is part of
Quepasa's overall monetization strategy which will focus on distributed
social media and applications tied into Quepasa's virtual economy,
which will facilitate both virtual gifting and purchases of VIP
subscriptions within this new dating application and scheduled future
applications. As dating and flirting is among the top activities on
Quepasa, the Company believes that this new application will enhance
user experience and thus drive significant engagements.
Papacito aims to capitalize on the basic human interactions
prevalent in social networks by facilitating this type of interaction
with a fun and engaging social game. The application will allow users
to anonymously admire other users by adding them as their "Papacito."
Then, a gaming element is introduced, allowing users a limited number
of guesses to try and choose from a larger segment of members who it
was that selected them. If the user finds their "Papacito" both parties
are notified and each person is awarded QPoints (a currency in the
Quepasa virtual economy) for making their "Papacito Pick." Each month
the users with the most picks will be crowned the Quepasa "Papacito of
the Month." To increase game play and extend functionality, more
guesses per game will be available via both ala carte pricing and a
monthly subscription fee payable via QDollars, the Quepasa premium
virtual currency.
"Social applications represent a critical element within both our
monetization and retention strategy," said John Abbott, CEO of Quepasa.
"The activity on Quepasa is social in nature and a lot of it could be
categorized as 'flirting.' So, by giving our users tools and making it
into a game, we believe that the Papacito application will be well
received by our 5 million members. This is evidenced by the convergence
of other popular dating sites and social networks and new dating
applications being released for all the major social networks including
VC backed projects."
About Quepasa Corporation
Quepasa Corporation (Pink Sheets: QPSA), headquartered in West Palm
Beach, FL with offices in Los Angeles, CA; Sao Paulo, Brazil;
Scottsdale, AZ; Miami, FL; and Hermosillo, MX, owns Quepasa.com
(www.Quepasa.com), one of the world's largest, trilingual, Latino
social networks. Quepasa.com is an authentic Latino community that
provides fun, interactive, and easy to use social tools, and rich
multimedia content in English, Spanish and Portuguese to embrace
Latinos everywhere, and empower them to connect online, compete in
contests and games and share their interests, ideas, and activities.
Contact:
Mike Matte, Chief Financial Officer
Quepasa Corporation
(561) 491-4186
Source: Quepasa Corporation
CONTACT: Mike Matte, Chief Financial Officer of Quepasa Corporation,
+1-561-491-4186
Web Site:
http://www.quepasa.com/