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Democratic Party Chooses iCoolTouchpoint as Exclusive Digital Messaging Platform

iCool Technologies (PR Newswire) - 29 December 2009

Democratic Party Chooses iCoolTouchpoint as Exclusive Digital Messaging Platform

iCoolTouchpoint logoST. LOUIS/PRNewswire/ -- iCoolTouchpoint, the internet's first fully integrated multi-channel communication platform product, will be the exclusive digital communication platform for the Democratic Party of St Louis, Missouri, USA. iCoolTouchpoint allows communicators to message via email, text, Voice Broadcast, Social media sites, Microsites all from one engine with a feedback loop that tells the user in real time the preferred channel of the recipient.

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Brian Wahby, chairman of the Democratic Party said, "We have looked at lots of platforms but nothing came close to the breadth of capabilities of the iCoolTouchpoint platform. We were also impressed with the deep IT and data analytics resources of the iCoolTouchpoint. We plan to use these services to help us integrate and enrich our databases and create a real-time, seamless feedback loop for better and more effective communication."

Jay Madan, CEO of iCool said, "We have spent several years building this global first platform. We are excited and grateful that the Democratic Party has chosen us to communicate with millions of people more effectively."

Prad Sabharwal, Global Adviser to iCool said, "This is a time for efficiency in everything we do. iCoolTouchpoint will help politicians, parties and other issue oriented organizations to be efficient with both costs and time while communicating with more relevance to their audience. As people and organizations fully grasp the power of an integrated communication system, they will shift a greater percentage of their communication dollars to iCoolTouchpoint."

www.Icooltouchpoint.com

Source: iCool Technologies

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