FabOverFifty.com Goes Live
Groundbreaking "Fave-Sharing" Website for Fabulous Women Over Fifty
Focuses On The Highest Spending But Most Overlooked Demographic
NEW YORK/PRNewswire/ -- Fab Over Fifty
(www.faboverfifty.com) launches as the world's first website where
fabulous women over fifty share wisdom and recommendations about beauty,
fashion, health, books, restaurants, wine and more like never before.
These women have never truly had a destination that addresses their
needs, interests and concerns - until now.
Geri Brin, Founder of Fab Over Fifty said, "We are thrilled to
finally launch this haven for all of the smart, stylish, and successful
women over 50 who have been greatly ignored by Madison Avenue, Hollywood
and the media. It's about time this amazing group is recognized and
perceived correctly, and FOF will connect them and be a resource like
nothing else out there."
FOF is connecting major advertisers with their target market of 51
million women who are the biggest spending demographic in the country,
and has established an astute, unique business model based on strategic
partnerships with companies that truly understand the FOF woman.
Sponsors include Olay, GNC, Blue Mercury, and Raymond James, and
partners will reach their key audience through editorial content
partnerships, product discount offers and more.
Brin is a publisher, writer and marketer who already has a very
extensive following on her daily blog -- http://blog.faboverfifty.com/.
Click here to view a special FOF video: http://www.hwhpr.com/email/FOF/FOF_Movie.html
Source: Fab Over Fifty
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