CHIQ.com Contest Turns Women into Trendsetters Who Shape
Opinions and Influence Fashion
CHIQ.com is the
Internet?s first ?democratic? social shopping site where any fashion
follower can become a fashion leader. Now, CHIQ?s Trendsetter Contest
gives women who think they know fashion a platform to prove it, earning
points and prizes for sharing unbiased opinions on apparel, shoes, and
accessories.
New York, NY (PRWEB) -- CHIQ.com?s
free-to-enter Trendsetter
Contest is throwing down a challenge: ?Think you know fashion?
Prove it!? Contest participants are invited to upload ?hot? fashion
finds and earn points when community members cast CHIQ-It votes for
favorites.
CHIQ.com: Where Fashion Followers
Become Fashion Leaders
Winners are determined by the number of
CHIQ points their items receive.
Participation in the CHIQ Trendsetter Contest is limited to members of
the fashion site?s online community. However, like the contest,
membership is free and
registration takes just a few minutes. ?At CHIQ, our
mission is to make it easy for style-conscious women to set trends, not
just follow them,? explains site co-founder Christina Hall.
Members, Not Advertisers Define What?s CHIQ
CHIQ is the Internet?s first social shopping site where users can not
only see and shop for what?s hot in fashion; they also have a voice in
shaping the marketplace. Community members
upload fashion items
they think are winners and give their feedback with the CHIQ-It voting
button.
Items are then ranked by the number of votes they receive.
?Ours is a community of style-savvy ?experts? who share their views for
fun, rather than profit,? reports Hall. But sharing does have its
rewards. With the Trendsetter Contest, points become prizes for the top
three vote-getters, while recognition is the reward for the top 20
contest participants whose pictures will be displayed in an on-site
gallery.
A Common Thread
Hall is a self-described technophile and fashion enthusiast at heart.
?What makes our site especially valuable for fashionistas is that
members can communicate with one another to learn about emerging
designers, ?hidden? shopping opportunities, and leading edge style
trends,? she says.
This is especially meaningful to today?s image-conscious consumers who
are ?twice as likely to be influenced by peers and base their buying
choices based on what other people are saying, rather than what
advertisers are selling,? she adds.
Hall?s enthusiasm for technology and her web savvy are evident in CHIQ?s
seamless functionality. The site features a solid design framework
with a streamlined user interface and custom-coded platform. ?Everything
is easy,? says Hall with pride. ?From searching by designer, brand, or
label to posting comments and uploading photos.?
Additional user-friendly features include adjustable speed browsing,
widgets that make sharing with other social media sites simple, plus a
variety of ways for community members to interact and influence one
another.
Opportunity for Designers to Be Seen and Worn
CHIQ?s power to influence presents an unparalleled opportunity for
emerging and established designers to bring their work directly to an
enthusiastic and critical audience. ?Chiq.com is an outstanding vehicle
for designers who are building brand awareness or seeking to test the
popularity of individual items within a social user base.?
She invites designers to use the CHIQ button feature to boost web traffic. ?Of course our
buttons are as fashionable as our designers,? Hall observes. ?Web
masters and designers can select from a group of stylish buttons and
then easily copy and paste the code into their HTML editors.?
?At CHIQ, our fashion-forward community is plugged in and up-to-date.
They?re uniquely positioned to decide themselves what?s hot and what?s
not, rather than rely on potentially out-of-date fashion news from a
search engine? Hall reports. ?We believe our unique approach to
providing an engaging new way to look at fashion and make it your own
makes CHIQ an indispensable resource for fashionistas and designers
alike.?
To learn more about CHIQ.com, become a community member, and/or enter
CHIQ?s Trendsetter Contest, you may visit www.chiq.com. For
media inquiries and advertiser information, please contact Christina
Hall by email at christina@chiq.com or by phone at (917) 723-2048
About CHIQ
CHIQ.com is an online community that encourages women who follow style
to become leaders. It is an indispensable resource for fashion
dissemination and the Internet?s only open platform social networking
site devoted exclusively to fashion information and online sales.
Community members upload photos of their favorite clothing, shoes, and
accessories and are awarded points from other members who cast CHIQ-It
votes for the items they consider ?hot.? The CHIQ Trendsetter Contest
turns points into rewards and recognition with prizes for top
point-scorers.
Contact:
Christina Hall
CHIQ
Christina(at)Chiq(dot)com
(917) 723-2048
www.chiq.com
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