Chase Community Giving Kicks Off Summer 2010 Program
200 charities to share more than $5 million in charitable
donations
in online giving campaign
NEW YORK--(BUSINESS WIRE)--Chase
announced today it has kicked off its Chase Community Giving
Summer 2010 program on the Facebook® platform. The program will
award
more than $5 million to be shared among 200 charities with grants
ranging from $20,000 to $250,000. Participants can begin voting
for
their favorite charities June 15.
?This initiative is a new paradigm for corporate giving
because it
removes logistical barriers for small non-profits, provides a
national
platform for small and newly established charities to be heard,
and
allows individuals to have a voice in our philanthropic giving?
The first Chase Community Giving program, held earlier this year,
was
the most popular corporate philanthropy crowdsourcing campaign of
its
type. More than 2 million users on the Facebook platform became
fans of
the program and helped decide which, of more than 500,000
charities,
should receive a share of $5 million. More than 100 winners from
31
states were selected. Chase Community Giving is back again ? and
improved. The number of charities eligible to receive awards has
doubled
and several new tools have been introduced.
?As a company, we?re highly committed to serving our local
communities,
and Chase Community Giving has proven to be an innovative approach
to
philanthropic giving at the local level. We?ve now seen that when
corporations listen to the communities they serve, they can learn a
great deal and, in turn, help worthy causes achieve goals that
would
have never been possible,? Jamie Dimon, Chairman and Chief
Executive
Officer, said.
Chase Community Giving provides an opportunity for small and local
organizations to build awareness of their causes on a national
level.
And it allows individuals to help direct where the Chase donations
should go through the power of the Facebook platform.
?This initiative is a new paradigm for corporate giving because it
removes logistical barriers for small non-profits, provides a
national
platform for small and newly established charities to be heard,
and
allows individuals to have a voice in our philanthropic giving,?
Kimberly Davis, President of the JPMorgan Chase Foundation, said.
Based on feedback from participants, the program has been updated
and
improved. Charities will be able to edit their charity profiles
and add
meaningful media to help tell their stories in the form of videos
and
photos. Badges have been introduced, which users earn to indicate
their
commitment to their community; in addition a Gift Vote feature has
been
added, which lets users earn the right to give additional votes to
a
friend. The Leaderboard is a returning feature, which has been
improved,
and will be used throughout the program. It will reflect
the
charities? standings based on total votes received and will be
updated
at least once daily.
The site for the Summer 2010 Program is live now and can be found
at http://apps.facebook.com/chasecommunitygiving.
Charities can start personalizing their pages and voting begins
June 15
and ends at 11:59 PM EDT on July 12. Winners will be determined on
or
around July 13.
To underscore the smaller and local focus of the program,
501(c)(3)
public non-profits with operating expenses of $1 million or less
will be
eligible. The top vote-receiving charities meeting the eligibility
and
other requirements of the program rules will receive the top
grants. The
eligible charity with the most votes receives $250,000; the top 4
runners-up receive $100,000 each; and the remaining eligible
charities
in the top 200 will each receive $20,000. There will be one round
of
voting. Winning charities chosen by voters in the last program are
not
eligible for the Summer 2010 program. Like the previous round, the
$5
million to be granted in Chase Community Giving is in addition to
the
bank?s regular philanthropic giving. JPMorgan Chase donates more
than
$100 million annually to charitable giving.
Earlier this year, Chase Community Giving fans selected Invisible
Children, a San Diego-based charity focused on returning child
soldiers in Africa to school, to receive a $1 million grant in the
final
round of the program. The 100 recipients of Chase Community Giving
grants supported a wide range of meaningful causes from charities
supporting the families of U.S. Iraq and Afghanistan war veterans,
to
helping the homeless, to providing education for disadvantaged
students,
to supporting families and children battling illnesses.
As before, Chase Community Giving will have an Advisory Board for
the
program, which is a panel of individuals from a diverse range of
philanthropic backgrounds to lend their knowledge and experience
to the
program. Further details about the Advisory Board and its members
will
be announced later this month.
For more information and program requirements, visit http://apps.facebook.com/chasecommunitygiving.
To learn more about what Chase is doing to serve its communities,
visit www.jpmorganchase.com/thewayforward.
About Chase
Chase is the U.S. consumer and commercial banking business of
JPMorgan
Chase & Co. (NYSE: JPM), which operates more than 5,100
branches and
15,000 ATMs nationally under the Chase brand. Chase has 146
million
credit cards issued and serves consumers and small businesses
through
bank branches, ATMs and mortgage offices as well as through
relationships with auto dealerships and schools and universities.
More
information about Chase is available at www.chase.com.
Facebook® is a registered trademark of Facebook Inc.