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New IgoUgo Puts the Fun Back in Travel Planning

IgoUgo (Businesswire) - 06 October 2010

New IgoUgo Puts the Fun Back in Travel Planning

Online Travel Community Links Savvy Travelers and Great Travel Advice Through New Social Connectivity

NEW YORK--(BUSINESS WIRE)--IgoUgo.com (http://www.igougo.com), one of the world?s largest online travel communities, has launched a fresh new site focused on making trip planning and sharing social. With 540,000 members sharing experiences from more than 9,000 travel destinations and more than 1 million travel reviews and listings, IgoUgo has been rebuilt to simplify planning and sharing.

?We wanted the site experience to better reflect that IgoUgo is a great community of expert travelers who have been where you want to go, and who are sharing positive advice for your trips?

?We wanted the site experience to better reflect that IgoUgo is a great community of expert travelers who have been where you want to go, and who are sharing positive advice for your trips,? said Aditi Gokhale, IgoUgo General Manager. ?We?ve added new capabilities to better match content with visitors? preferences, allowing us to cut through the clutter to offer real-time and relevant recommendations,? added Gokhale. For a quick peek, check out the site?s New York City Travel Guide and Hotels page.

IgoUgo?s new social connectivity features include an ?I?ve Been Here? tool that makes it easier to share trip information from journals to reviews and travel photos on Twitter and Facebook. Additional changes include the ?Get Ideas from Other Travelers? feature which includes recent reviews and tips; while the easily-accessible member profiles allow users to quickly identify like-minded travelers and find tips and advice for planning trips.

While other travel sites focus on where not to go, IgoUgo has been re-engineered to inspire travel. ?IgoUgo prides itself on authentic and thoughtful advice from passionate travelers, and the new design makes it easier to plan, share and connect with them,? said Gokhale.

Other IgoUgo site features include a popular hotel and flight comparison tool that allows users to find the cheapest rates across major online travel agencies, hundreds of thousands of hotel reviews, a collection of 500,000 original member travel photos and a daily travel blog.

About IgoUgo

IgoUgo® is the fastest growing online travel community in the world. Its more than 540,000 members - world-seasoned and passionate travelers - share firsthand travel experiences, advice, and more than 500,000 photos to date, with candid tips and inspiring stories covering more than 9,000 global destinations and more than one million listings. Site users can search by keyword to find reviews by like-minded travelers, as well as destination guides and helpful links. Members can easily contact one another to ask questions, exchange information, and build friendships without geographic boundries. IgoUgo has garnered top industry honors, including being named one of Forbes? ?Best Travel Sites,? a Webby Award for ?Best Travel Site in the U.S.,? a ?Top Travel Site? ranking from USA Today, and ?Best Travel Community? and ?Top Travel Site? commendations from Yahoo Internet Life.

Contacts

Vollmer Public Relations

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Kate Sutherland, 212-715-2222
kate@vollmerpr.com

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