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SheKnows Covers Leading Cities with the Launch of ?SheKnows City Guide?

SheKnows (Businesswire) - 19 October 2010

SheKnows Covers Leading Cities with the Launch of ?SheKnows City Guide?

A Site and App Offering Women & Mothers Destination Advice on Exercising and Fun with the Kids

LOS ANGELES--(BUSINESS WIRE)--SheKnows (www.sheknows.com), one of the fastest growing online content and community global destinations for women, just launched a new city-specific resource titled SheKnows City Guide (http://cityguide.sheknows.com/). This channel is for active women and mothers who are looking for the best destinations and attractions when it comes to exercising and partaking in fun activities with their children. This new feature will focus on 30 of the top cities and DMAs in the US including metropolitans such as New York, Los Angeles, San Francisco, Dallas, Nashville, Chicago, Baltimore and more.

?We understand that most of our audience, which consists of busy, active women and mothers don?t always have time to thoroughly research the best resources for their exercising and entertainment needs?

With health and exercising as a staple for our SheKnows? audience, the ?Exercise? feature will list 10 of the best places in each city that are perfect for breaking a sweat. Users will be able to navigate through the section and upon selecting a city, will receive a rundown on leading gyms, yoga and pilates studios and unique fitness options as well as local walking and hiking trails.

When moms run out of music classes and are sick of arts and crafts at home, the SheKnows City Guide ?Family Activities? section comes to the rescue. With the best kid friendly attractions such as festivals, museums, zoos and parks, moms will never come up short for activities to do with the children.

?We understand that most of our audience, which consists of busy, active women and mothers don?t always have time to thoroughly research the best resources for their exercising and entertainment needs,? stated Kyle Cox, Vice President and General Manager of SheKnows. ?The SheKnows City Guide online destination and App is our solution for those who need expert advice on what to do that is healthy and fun for them and their loved ones.?

To also reach our audience who are away from their computers, SheKnows has created the SheKnows City Guide App for iPhones. Users simply select a city, choose a type of leisurely activity and the App provides suggestions on what to do or where to go. Now women will have no problem finding their new favorite workout spot or a last-minute family activity, all while on-the-go.

About SheKnows.com:

Getting to the heart of what it really means to be a woman, SheKnows (www.sheknows.com) attracts more than 50 million unique visitors (Google Analytics, August 2010). With editors dedicated to providing daily content for women seeking advice, information and a fresh, fun take on life, the site is among the most authoritative and comprehensive sources for women ages 18 to 54. The SheKnows audience gains access to award-winning exclusive content on entertainment, parenting, health and wellness, money and career, dating, beauty and style and more, and are offered a stimulating, well-rounded online experience enhanced with a vibrant message board community, free games and activities, and captivating blogs.

As one of the fastest-growing destinations on the web, SheKnows is recognized among the top 3 properties for women. Recently honored with the 2010 OMMA Award for Web Excellence, SheKnows has been named the No. 1 site for Family, Parenting and Women?s Interests. For advertisers, sponsorship opportunities and creative integration go well beyond the banner and make marketing messages an uninterrupted part of the user experience. The company is based in Los Angeles with offices in New York, Scottsdale and Chicago. SheKnows is part of AtomicOnline (www.atomiconline.com), Evolve Media?s publishing unit.

Contacts

SheKnows

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Whitney Ashley
Public Relations Manager
310-449-1890 Ext. 250
Whitney.Ashley@evolvemediacorp.com
or
Fazel Adabi
Public Relations Associate
310-449-1890 Ext. 255
Fazel.Adabi@evolvemediacorp.com

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