Oodle Acquires Grouply
Oodle Integrates Grouply Team and Platform, Expands its Focus on
Social Marketplace
SAN MATEO, Calif.--(BUSINESS WIRE)--Oodle announced today that it has acquired Grouply, the online hub for
social groups that offers features for building customized social
networking groups. Oodle, a pioneer in social commerce, is reinventing
the online experience for "classifieds" by building a social marketplace.
?We look
forward to working with our partners at Oodle to introduce some exciting
new products.?
The Grouply platform and the groups hosted there will continue to
function as before.
?Affinity groups such as mother?s clubs, neighborhood groups, and alumni
organizations can be hot spots for trading activity,? says Craig Donato,
CEO and founder of Oodle. ?People care about who they are transacting
with and would prefer to deal with others they know or who share their
interests. With over 500,000 active groups, Grouply is a leading
platform for interest-based social networks and is a natural partner for
Oodle.?
The majority of Grouply?s employees will move to Oodle.
?Oodle is the perfect fit for the Grouply team and a great place for us
to continue our mission of allowing people to build groups that share
specific interests,? said Mark Robins, Grouply founder and CEO. ?We look
forward to working with our partners at Oodle to introduce some exciting
new products.?
Oodle?s Marketplace lets users easily buy, sell, lend and give with
other friends, friends-of-friends, and other real people in their local
community. It is available on Oodle, Facebook and the iPhone. Financial
terms of the transaction were not disclosed.
About Oodle
Oodle is a pioneer in social commerce and brings a social experience to
the local online marketplace. Users can easily buy, sell, lend and give
with friends, friends-of-friends, and other people in their local
community. Oodle's Marketplace, which has over 14M unique monthly users,
is available on Oodle (www.oodle.com),
Facebook (apps.facebook.com/marketplace),
iPhone & Android phones (www.oodle.com/mobile)
as well as dozens of other local partner marketplaces. Oodle is
available in the United States (www.oodle.com),
Canada (canada.oodle.com)
& UK (www.oodle.co.uk).
About Grouply
Grouply is pioneering the ?social group? ? a new type of online
community that combines the best features of social networks and online
groups. Social groups offer the social interactivity, media sharing, and
modern design of social networking sites like Facebook; and the rich
discussions, popular email interface, and people-discovery opportunities
found in traditional online group systems like Yahoo! Groups. Grouply
gives existing Google (NSDQ:
GOOG) and Yahoo! (NSDQ:
YHOO) Groups an ?extreme
makeover? including a fully customizable website, and active Google
and Yahoo! Groups users can access all their groups in one place on
Grouply.
for Oodle
Jennifer Lauricella, 415-848-7162
Jennifer@sutherlandgold.comRead more