Social Purchasing Community Launches on Facebook
Social application breaks new ground
offering cause branding options for small businesses on Facebook,
building deeper bonds between consumers, merchants and charitable
causes.
New Community- Centric Facebook Application
Orlando, FL (PRWEB) ----BuyCasts LLC., a community-centric, purchase-driven networking
application integrated into the Facebook platform, announces their
official launch, Fourth Quarter, 2010 (in beta), bringing a new level of
social-transparency to commerce transactions in support of consumers,
causes, and referral-worthy business on Facebook. Buycasts is free to join and use.
More than two years in the making, Buycasts launches just months after the release of the 2010 Cone Cause Evolution Study,
outlining that more than 80% of consumers want to buy from companies
supporting causes and are willing to switch brands or services in order
to patron those who give back. These findings have positive implications
for some and provide strong incentive for other businesses and
organizations to engage in cause-marketing initiatives. As merchants and
businesses across the board look for innovative ways to meet this
demand, Buycasts answers.
Buycasts delivers a means for individual merchants to publicly brand
their business with charitable causes of choice on Facebook, offering
consumers insight to who they are in their community and what they
believe in.
"Consumers today are paying more attention to where their dollars are
spent and how that affects their local economy and the things they care
about,? said Tony Meggs, Buycasts? founder.
In the Buycasts application:
- Merchants and businesses gain an avenue of cause-branding on Facebook that consumers are asking for.
- Consumers in the market to buy something get on-demand reviews,
transparency, and deals from local Merchants known by friends when they
?buycast? or post a purchasing interest.
- Charitable causes receive new awareness and fundraising opportunity on Facebook.
- Details of activity in Buycasts show up in the valuable and
sought-after Facebook newsfeed space, promoting the businesses and
causes a consumer believes in to everyone on Facebook.
Access into Buycasts is free and open to anyone with a Facebook
account. Once a member, any individual who provides a product or service
may also sign up for a free merchant account listing, detailing what
they offer to the Buycasts? Facebook community.
Buycasts? launch details:
- During the launch period, new merchants are automatically upgraded from a free, basic merchant account to a premium merchant account,
free, for life (or as long as the account is active). Offering referral
tracking and the ability to create coupons or promotions in Buycasts,
the Premium upgrade is a $9.95/month value.
- Buycasts is looking for key influential leaders in the social
media, business incubation and community growth fields to take an active
role in local implementation, helping their own community businesses
leverage Facebook with Buycasts and is offering ongoing support,
training packages, and offers press online and in print for those taking
part in their ?Leaders? Launch?. Details can be found on the Buycasts Leaders? Launch Blog.
- Non-profits are welcome to submit a contact form on the
Buycasts website to request a package detailing how to implement
Buycasts into their current Facebook marketing platform.
About BuyCasts
Buycasts, founded in 2006, is a socially-charged application
integrated into the Facebook platform challenging consumers, businesses
and causes to build deeper relationships and connect to each other based
on shared values and economic interest. The Buycasts endeavor is to
build the world?s most valuable social referral network. This vision is
guided by the desire to empower consumers, businesses, and charitable
organizations to reach their full potential in terms of economic gain
and social good. Buycasts? founder, Tony Meggs, has more than two
decades of experience helping U.S. businesses grow profitably and is
passionate about developing disruptive business concepts that empower
people to leverage their economic footprint for social and personal
gain. The Buycasts staff and community share this passion and are
dedicated to these ideals whose time has come.
For more information, please visit the following:
Website: http://www.Buycasts.com
Launch videos: http://youtube.com/Buycasts
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