Latest news from IIR?s CEM, CRM & Retention 2011, 14th - 17th March 2011, Vienna
The advent of the information highway has drastically transformed customer experience management (CEM) and customer relationship management (CRM). For operators looking to increase their market share, the smart use of online channels has given them a competitive edge, not least among their younger user base. A leading role in this direction is played by the social media/networks that have greatly enhanced the communication tools available for CEM, CRM & Retention while also increasing the expectations of the consumers in the quality of services rendered.
IIR?s Telecoms CEM, CRM & Retention (http://www.iir-telecoms.com/retention) brings a fresh perspective on the topic of social media/networks for CEM, CRM & Retention. Four sessions and a dedicated section of the conference panoptically covers topic of social media through the perspective of telecom operators. BT, Zain Saudi Arabia, Optima Value and One will be presenting innovative case studies and the latest strategies for leveraging social media/networks.
In addition, for those looking for a hands-on, thorough introduction to social media/networks, the post-conference workshop led by Optima Value will present groundbreaking strategies for increasing retention, loyalty and profitability through Social CRM. Full programme available to download here.
Conference Features
More than 25 expert speakers (including 18 operators) will meet in Viennna to discuss the most topical issues in maximising customer retention and best practices in optimising customer experience and relationship management.
The Telecoms CEM,CRM & Retention is the leading event of its kind, and this year features exciting masterclasses, practical workshops and lively roundtable sessions. Last year?s event saw a massive 76% operator attendance!
Register your place today
Call the Customer Service team on +44 (0) 20 7017 7483
Register online at www.iir-telecoms.com/retention
Email registrations@iir-telecoms.com
If you have any questions about the conference agenda or speaking opportunities, please feel free to contact Georgios Kipouros, Conference Producer at gkipouros@iir-telecoms.com
With kind regards
Anna Slater
Senior Marketing Manager
IIR Telecoms & Technology
E: aslater@iir-telecoms.com
Tel: +44 20 7017 6772