Websense Defensio Shows New Facebook Security Features at DEMO Spring 2011
Safe Corporate Use of Social Media Enhanced With Facebook Photo/Video Protection and "Scan my Facebook Page!" Utility
PALM DESERT, CA--(Marketwire) - DEMO SPRING 2011 - STATION #D4 - February 28, 2011 - (NASDAQ: WBSN) -
More than 60 percent of the Fortune 500 have a strategic presence on
Facebook, and hundreds of thousands of companies have corporate Facebook
pages. But without proper social media protection in place, it's a
question of how much malicious content and profanity and how many spammy
links will be posted to these pages, not if or even when it will
happen. That can turn the benefits of a social media presence and page
into a reputation and liability issue as well as a burden to administer.
Only Websense has provided a comprehensive social media security
solution -- one that increases employee productivity, reduces the loss
of confidential data, and stems the growing tide of malware being
delivered through Web 2.0 channels.
Today at the DEMO conference, the company is showcasing Websense® Defensio?
and its new social networking security features that are specifically
designed to protect corporate brand presence and properties on the
social Web. The Defensio technology protects companies' brands, their
reputation, their customers, and prospects on their Facebook page by
analyzing and classifying user-generated content posted to their pages.
With Defensio, organizations can automatically manage their
corporate social networking security and content to ensure their brand
-- and ultimately their reputation -- is protected and to reduce the
time and resources spent trying to deal with it manually.
Websense Defensio, as well as the full family of Websense TRITON? solutions, are based on the Websense Advanced Classification Engine (ACE)
and the Websense ThreatSeeker? Network. Combined, these two proprietary
technologies provide real-time protection and deep-content analysis,
the two ingredients necessary for security in a world of user-generated
content, and missing from most if not all competitive offerings.
"No question, any brand with a Facebook presence needs
Websense Defensio security," said Matt Marshall, executive producer of
DEMO. "Defensio keeps corporate pages on Facebook safe, so brands can
concentrate on interacting with their stakeholders. It's backed by
Websense content security expertise, which has protected Internet users
from malicious activity for more than a decade. When I heard about the
new Defensio features, I had to get it on the DEMO stage -- it's the
perfect, most-robust security tool for Facebook."
Recent Websense research found that more than 70 percent of
today's threats are planted on popular and legitimate websites,
including many social Web properties; and more than 52 percent of
malware is now targeted at stealing confidential data. Websense also
recently polled more than 275 security professionals to assess their
views on social media. And while the top three reasons for allowing the
social Web were the known benefits of collaboration, research, and
networking -- the top concerns were also clear. More than 45 percent
restrict access out of concern for security, more than 40 percent
restrict access based on productivity concerns, and more than 30 percent
restrict access out of concern for data loss.
New Defensio features debuted at DEMO Spring 2011 include
in-depth analysis and protection for embedded photos and videos on
Facebook pages and news feeds. Not available anywhere else, corporate
Defensio users are protected from photos and video with hidden malicious
links. Defensio automatically removes unsavory content, which protects
fans and brand reputation. It reduces the costly manual burden on
marketing and security teams who previously had to remove each piece of
comment spam by hand, and investigate every URL in a comment or post for
security threats. Defensio's automated, real-time process provides
real-world brand reputation and liability "insurance" against malicious
or inappropriate content.
For organizations looking to quickly understand what
malicious links, spam, and profanity are appearing on their Facebook
page, Defensio is also showcasing its new "Scan my Facebook page!"
button. Brand administrators simply visit www.websense.com/facebook
and click the "Scan my Facebook page!" button. Defensio's technology
will then analyze the corporate Facebook page and provide
easy-to-interpret metrics to detail the volume of malicious content,
spam, and profanity that resides on the page.
Through Defensio, Websense gathers intelligence from tens of
thousands of blogs, millions of weekly comments, and tens of millions of
URLs that no other security solution has access to. Defensio's
user-generated content intelligence is incorporated in real time into
Websense TRITON solutions through ACE and the ThreatSeeker Network,
benefiting thousands of Websense customers worldwide. By providing
strong social Web protection, Websense encourages organizations to
embrace the benefits of the social Web -- rather than block social media
access, and with it, the opportunity to engage with customers, recruit
top talent, and collaborate internally.
Websense Chief Technology Officer Dan Hubbard will be
presenting Websense Defensio's new features on Monday, February 28 at
3:30 p.m. To download Defensio, visit www.websense.com/facebook.
About Websense, Inc.
Websense, Inc. (NASDAQ: WBSN), a global leader in unified Web security, email security, and data loss prevention (DLP)
solutions, delivers the best content security for modern threats at the
lowest total cost of ownership to tens of thousands of enterprise,
mid-market and small organizations around the world. Distributed through
a global network of channel partners and delivered as software,
appliance and Security-as-a-Service (SaaS), Websense content security
solutions help organizations leverage Web 2.0 and cloud communication,
collaboration, and social media while protecting from advanced
persistent threats, preventing the loss of confidential information and
enforcing internet use and security policies. Websense is headquartered
in San Diego, California with offices around the world. For more
information, visit www.websense.com.
Follow Websense on Twitter: www.twitter.com/websense
Join the discussion on Facebook: www.facebook.com/websense
About DEMO
Produced by the IDG Enterprise events group, the worldwide
DEMO conferences focus on emerging technologies and new products
innovations, which are hand selected from across the spectrum of the
technology marketplace. The DEMO conferences have earned their
reputation for consistently identifying cutting-edge technologies and
helping entrepreneurs secure venture funding and establish critical
business. For more information on the DEMO conferences, visit http://www.demo.com/.