DENVER--(BUSINESS WIRE)--Wayin, an online social engagement service, announced the launch of TwitPolls, an interactive, social survey and polling service that allows Twitter users to ask questions of their followers and receive tallied results at the close of the user-determined polling timeframe.

?Think @gallinari8888 will get a triple-double? #Yes #No?

Brands can now get real-time feedback from their Twitter followers without forcing followers to leave the familiar Twitter environment.

"Over the past few years, we?ve been fortunate to develop solid Twitter followings for both the Avalanche and Nuggets, largely because we?re always looking for new ways to interact with our fans,? said Jared Harding, Manager of Interactive Media & Digital Strategy for the Denver Nuggets and Colorado Avalanche. ?TwitPolls has been just that ? a new, unique way to create quick conversations, measure sentiment on various topics, and get real-time feedback from our teams? followers. We look forward to using it more frequently and continue gauging fan response.?

?The beauty of this service is its simplicity and alignment with current Twitter behavior,? said Tom Jessiman, CEO of Wayin. ?Most polling services require a user to click a link from Twitter which links to a new website. If you are on a mobile device, this can be a deal killer. By keeping the questions inside Twitter, users stay engaged without the headaches of navigating to multiple websites and applications.?

Imagine watching a basketball game and simultaneously reading the banter between fans of both teams on Twitter. Instead of just the repetitive back and forth, engagement can go one step further. TwitPolls allows the @DenverNuggets or its fans to post the tweet, ?Think @gallinari8888 will get a triple-double? #Yes #No?.

Interested followers can click, ?Reply to this tweet? inside the Twitter newsfeed with the already established hashtag answer. There?s no need to reinvent the consumer experience. Just tweet a question and let TwitPolls do the rest.

"We've developed an enormous worldwide community of over 65,000 developers, and we?re always searching for the best ways to interact with them through social media,? said Paul Hinz, Chief Marketing Officer for Liferay, Inc. "TwitPolls allows us to regularly engage our community by posting questions that help us determine feature priorities, event locations and more. This ultimately helps us to create a better product while also building greater brand awareness and loyalty."

By using Twitter?s public API, Wayin can scan the fan responses, tally the results and present analytic charts to participants in real-time within Twitter.

The core service of TwitPolls is free. Anyone can post a poll to their Twitter followers and view real-time results free of charge. Enterprises that want additional functionality such as leaderboards, additional games or customized charts and graphs can speak with a company representative for branded TwitPoll engagements.

More details are available at http://www.twitpolls.com or http://blog.twitpolls.com/.

About Wayin

Wayin is a mobile and online service that generates ?one-to-many? conversations between individuals, brands, enterprises, schools and public sector agencies with their fans, customers, communities and citizens. Wayin can be accessed at www.wayin.com or by downloading the Wayin application for iPhone or Android.

Wayin can also be integrated into a brand?s existing mobile app, on its website through a widget, or as a Facebook app. Wayin can be used as a second screen for live events?and is already integrated in to AT&T?s U-verse service.