SMP supports the B2B Marketing Summit
Social Media Portal (SMP) supports B2B Marketing Summit, the dedicated conference for business-to-business marketers
London, UK ---- Social news and information site the Social Media Portal (SMP) is supporting the dedicated business-to-business event the B2B Marketing Summit.
Organised by B2B Marketing, the annual summit is to be held at The Brewery in central London on the 18 June 2013, focusing on the four themes of demand generation, inbound marketing, multi-channel marketing and social media. The summit has an agenda packed of best practice presentations and case studies from agencies and brands, allowing delegates to choose to a specific stream, or mix different sessions to match their needs.
The morning keynote entitled ?How to shine as a B2B marketer in 2013? from Paul Higgins, head of marketing and TalkTalk Business will provide an introduction to the day providing guidance and tips for B2B marketers for them to apply to their businesses. Scot McKee, CEO from Birddog will deliver the afternoon keynote with a presentation entitled ?Social Content, Internal Engagement and Eggs? that will include reviewing how things are changing in the B2B marketing industry.
In an interview with SMP, Joel Harrison editorial and content director at B2B Marketing shared what he anticipated would be popular at the summit commenting, ?Feedback from the 2012 event was great ? it really hit the spot with marketers. The aim for 2013 is bigger and better.?
?We have changed the stream titles to better reflect the current areas of interest in the market. We?ve retained social media and demand generation, and have also added multi-channel marketing and inbound marketing. We?ve also put in some keynote sessions, which everyone can attend at the beginning and end of the day, providing a real focal point for the sessions,? added Harrison.
Tim Gibbon, cofounder and editor at SMP comments, ?B2B marketing can wrongly be assumed to be stuffy, uninteresting and lacking innovation. Things have certainly changed and there is great activity and campaigns, we should need to share them better so the B2B community as a whole can benefit. The impact that marketing technology continues to make is huge and it?s no longer the case that marketers look to the B2C realm for inspiration when there are B2B great examples that marketers can learn from.?
?There will be opportunity to network with other delegates, guest speakers, peers and vendors throughout the day in addition to networking drinks until the early evening,? adds Gibbon.
The Social Media Portal (SMP) is a media partner of the B2B Marketing Summit. Delegates interested in attending can register using a 15% discount on the ticket price for SMP members when with code ?summitSMPdiscount13?.
SMP was created by communications consultancy Elemental in 2007 and is a news site covering content, marketing, mobile, social media and technology related issues. Stay current with social media and more by following Elemental @elementalcomms and SMP @smponline.
Keep up-to-date with the summit using the Twitter account @MarketingB2B and hashtag #B2BSummit. The B2B Marketing Summit is also an event listed on the Marketers Events Calendar infographic, a joint project by Elemental and SMP.
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----Notes to editors----
The B2B Marketing Summit takes place on 18 June 2013, at The Brewery, 52 Chiswell Street, London, EC1Y 4SD.
The SMP and Elemental Marketers Events Calendar infographic is a comprehensive list of conferences including content, data, digital, marketing, mobile, PR and socia media in the UK.
Marketers Events Calendar provides a rich resource for marketers and other professionals to attend. The hash tag for the infographic is #MECinfographic.
For more information and images visit the Elemental media centre.
The media spokespeople for SMP are cofounders Tim Gibbon, director and Rachel Hawkes, account director. Photographs are available of the SMP and Elemental team.
Connect with Elemental via its social media page.
About the Social Media Portal (SMP)
SMP showcases everything content, design, digital, mobile, social and technology related for businesses, marketers, PRs and researchers.
With SMP you share the content you create including apps, blog, press releases, campaigns, research, events and more telling who you are and what you do socially. To be considered for a SMP profiled interview submit your full name, job title, company name and website after reviewing what?s required.
With SMP you can:
- Add your apps and blogs
- Add your site/s, press releases, campaigns, research & events
- Be interviewed in the SMP profiled section on who you are and what you do
- Find sites by type & category
- Search sites by defined criteria, including age groups & content type
- See the relationships between businesses & stakeholders
- Grow, share, evolve with social media, networks & technology
SMP showcases global content including conferences, events, seminars, training and webinars encompassing Asia, Africa, Australasia, Europe, Russia and the UK.
SMP also maps social networks, blogs, user generated content (UGC) sites and more from around the globe. It?s a place where brands, agencies and consumers can come together.
Keep up-to-date and feel the love with SMP @smponline.
Communications consultancy Elemental created news and information site SMP in 2007. Register for free with SMP to share and tell your stories.
About Elemental Communications
Elemental is a communications consultancy with over 13 years integrated digital marketing and PR experience. The consultancy works with global, niche and SME brands that wish to engage with their audience off and online, delivering seamless communications.
The consultancy delivers measurable communications that aligns with business objectives, whether its awareness, brand building or to drive sales and footfall - connecting with consumers on a personal level.
As well as undertaking full PR, comms and social media activity on a campaign-by-campaign basis, Elemental also provides strategy, training and support allowing brands to build and retain expertise in-house.
Elemental?s brand experience includes Bahamas Tourist Office, Cognifide, Intel, InfoSpace, MGM MIRAGE, NESTA, on-IDLE, Topman, Tunisian Tourist Board, Reebok, Russell Athletic and more.
Visit Elemental for case studies, creds the showreel and learn more about the consultancy.
-----Contact----
Elemental Communications
Tim Gibbon, director
Mobile: +44 (0)7930 375 663
Telephone: +44 (0)843 208 4592
Website: http://www.elementalcomms.co.uk
Blog: http://www.elementalcomms.co.uk/blog
Twitter: https://twitter.com/elementalcomms
Elemental is social from http://www.elementalcomms.co.uk/social