LONDON/PRNewswire/ --

The Innovative Company uses Interactive Fundraising

Mowjow, a London based social gaming company that is creating innovative money games for everyday consumers to be played on their mobile devices, announced a milestone in its fundraising efforts. Mowjow recently used an innovative and relatively new form of financing, crowdfunding, to raise in excess of EUR 200,000 from more than 200 investors. This first tranche - of five in total - was a great success and was significantly oversubscribed.

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"It's only fitting that our company is using a new form of raising capital that is both innovative and interactive", states Andreas Christensen, Founder, Chairman & CEO of Mowjow. "This new model is now part of our stakeholder relations plan."

Being an innovative and interactive social gaming company, Mowjow has developed proprietary social gaming software and has now also developed its proprietary crowdfunding process. Both will be integrated as part of Mowjow's "go-to-market" strategy for the upcoming launch of its skill based game with real money prizes.

"The heart of Mowjow is the collective effort of like-minded people to network and pool their resources"adds Christensen. "We have witnessed this with our global development teams collectively building the Mowjow platform, now we see this with our new investor base and soon we will see it with consumers from around the globe networking our new games".

About Mowjow

Mowjow is a London based social gaming company that is creating innovative money games for everyday consumers to be played on their mobile devices. The Company was founded in 2008 by the Norwegian entrepreneur Andreas Christensen to capitalize on the global intersection of social gaming and mobile applications. The social gaming platform is uniquely targeted the billions of people who don't consider themselves gamblers and will soon be accessible in previously restricted jurisdictions such as the United States.

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