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Internet Advertising Bureau (IAB)

One item has been tagged Internet Advertising Bureau (IAB)

Press Release

IAB Brings Scale to Mobile - Mobile Marketing Center of Excellence Issues Guidelines for Creating In-App Ads

IAB Brings Scale to Mobile - Mobile Marketing Center of Excellence Issues Guidelines for Creating In-App AdsIAB Brings Scale to Mobile: Mobile Marketing Center of Excellence Issues Guidelines for Creating In-App AdsPublic Comment Periods Opens for ?Mobile Rich Media Ad Interface Definitions??MRAID?Which Standardizes Communication Between Ads and Apps To...